Explore new ways to turn the boring into entertaining
The Client
Fixnow is manufacturer started in 2019 and located in Zhejiang, China, aiming to create or reimagining automobile-related tools & outdoor products in a better, faster, and easier way.
The Challenge
How to introduce to the public an ordinary power tool for maintenance in a more appealing way? At Naturality, we had to answer this question to break out of the common path and explore new ways to tell you a story that really shows off the way we like to do it.
Our Solution
When the client, ideas, casting, directing, editing and music come well together, there’s no challenge stopping us from doing a promo video the way it should be done. The first 3-4 seconds of a video are essential, and as a rule of thumb, we have turned that into something surprising yet funny at the same time. Let’s stop talking now and enjoy it yourself.